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To stay ahead of competitors, you must constantly update your digital marketing strategy to keep it relevant for the now. Meaning, you must audit your strategy regularly and make adjustments so to optimize its returns.
Per the latest trends and market developments, here are three tips to modify your digital marketing strategy:
1. Make Clubhouse a priority- Clubhouse is one of the hottest social platforms of this year. The audio app already made all the right noises with its iOS version. Now accessible to Android users as well, expect its popularity to shoot to newer heights. So, first, get serious about producing audio content. Second, prioritize Clubhouse.
2. Accommodate Core Web Vitals as essential to your SEO strategy- Page Experience Google update is here. And so is the era where core web vitals will steal away all the attention. If you haven’t already redefined your SEO strategy per this update, do it now. Core web vitals are expected to change the SEO world as we know. If you need help or are confused about this, connect with a digital marketing company in London and get their help.
3. Produce more content on LinkedIn- LinkedIn popped up in 2019 in a massive way. And it continues to remain exceptionally important for brands (both B2B and B2C). Its organic reach remains high. With proper strategy, you can drive significant top-of-the-funnel attention to your brand through LinkedIn. So, get more active on this social media platform. Post more relevant content, drive higher engagement, and establish brand identity.
These are three tips to optimize your digital marketing strategy per the latest trends.
For help, feel free to connect with a digital marketing agency in Kolkata and seek their expertise.
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